Quantifying Your Online Presence

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What is Maxxscore©?

We as humans have learned to quantify everything around us. A mathematical value makes things easy for us to understand. We have evolved from counting food and people from prehistoric age to counting distance, amount and time to the present age. We tend to give a number to everything around us to be able to quantify it.

Summary

Some quick example text to build on the card title and make up the bulk of the card's content.

Reach

Some quick example text to build on the card title and make up the bulk of the card's content.

Activity

Some quick example text to build on the card title and make up the bulk of the card's content.

Engagement

Some quick example text to build on the card title and make up the bulk of the card's content.

Sentiment

Some quick example text to build on the card title and make up the bulk of the card's content.

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How do we calculate Maxxscore©?

Maxxscore measure influence by using some data points from top social media platforms, Search Engines, Online Marketplaces, Paid Platforms, Review & Rating Sites Our highly sophisticated algorithm takes it upon itself to look deep into the weightage of each activity one performs and scales it on a yardstick to quantify it.

Not just that, every like, comment, mention, share, Tweet-retweet and favorites is given a weightage.

Maxxscore will be calculated on 4 major factors

  1. Visbility: It reflects the presence of Indidual/Business Fan pages, Profiles, Channels on top social media platforms.
  2. Engagement: It reflects the activities done from the user/business end like Image posted, Videos posted.
  3. Popularity: It calculates the responses and popularity between the audience like Reviews, ratings, response rate, response times, post engagements, likes, total likes, new page likes, New followers etc.
  4. Campaigns: It calculates the paid activity responses an individual/business get on major paid advertising platforms.
45%
Visibility
80%
Engagement
30%
Popularity
60%
Campaign

Based on the above the factors, Maxxscore will be calculated after giving weightage to each activity, responses which will lies between 1-1000. Higher is the Maxxscore, higher the social media presence is

The detailing doesn't end here. We extended our thought and came to a conclusion that it doesn't make sense if we just give a score to every individual.

The system works better when one’s score is compared to everyone else’s to provide a relative score.

This not only tells how good an individual is doing in absolute terms but also how good he/she is doing relatively to others.